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TED Talk: Reclaiming Democracy

Contexte
This is a TED talk titled "Lawrence Lessig: We the People, and the Republic we must reclaim" , published by TED on April 3, 2013 , in which Lessig, a legal scholar, describes "a system to save the status quo",where lobbying creates polarization.
Technique utilisée
Respond to Audience Needs
Pourquoi est-ce un message d'influence?
Responding to the audience's needs using storytelling, Lessig appeals to civic duty.The identity of Americans as a voting democracy is questioned, and a return to a republic is urged in the speech.This is beneficial as it advocates for social change.

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