Onko tarkoitusperä hyödyllinen vai haitallinen?

HYÖDYLLINEN HAITALLINEN

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San Diego Zoo

Taustatiedot
The San Diego Zoo created this public service announcement to raise awareness of the role of zoos in helping protect endangered species.
Käytetty tekniikka
Activate Emotion
Tämä on mediavaikuttamista, koska
This is an ad that never shows an animal but appeals with the presentation of diverse, attractive people who "see the world diffeerently." It's a harmless, feel-good message.

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