Onko tarkoitusperä hyödyllinen vai haitallinen?
HYÖDYLLINEN
HAITALLINEN
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Taustatiedot
It attracts the audience by addressing a common issue in public space: commercial advertising that promotes consumerism and superficiality, materialism. This can give public space back to people, but why should we pay for it? is there another way?
Käytetty tekniikka
Respond to Audience Needs
Tämä on mediavaikuttamista, koska
In 2012 artist Robert Bengston started a new participatory, people-powered project, Inspiration Campaign, that involves beautiful, empowering, nothing-for-sale advertising.

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