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propaganda techniques

    appeal to needs

    Tekniikka: Kohdeyleisön tarpeisiin ja arvoihin vastaaminen

    Tehokkaassa retoriikassa käytetään viestejä, teemoja ja kieltä, joka vetoaa suoraan ja usein pelkästään tiettyihin väestöryhmiin.

    tech_simplify

    Tekniikka: Tiedon ja ajatusten yksinkertaistaminen

    Informaatiovaikuttamisessa voidaan käyttää joko oikeaa ja paikkansapitävää tietoa tai puolitotuuksia, mielipiteitä ja jopa suoranaisia valheita. Onnistuneessa propagandassa kerrotaan yksinkertaisia tarinoita, jotka tuntuvat tutuilta ja vaikuttavat luotett

    tech_attack_opponents

    Tekniikka: Vastustajiin kohdistuva hyökkäys

    Tarkoitushakuista vastustajien mustamaalaamista ja leimaamista voidaan käyttää aseena poliittisessa tai yhteiskunnallisessa kamppailussa.

    tech_strong_emotions

    Tekniikka: Voimakkaiden tunteiden herättäminen

    Vaikuttamispyrkimyksissä käytetään hyväksi inhimillisiä tunteita – pelkoa, toivoa, vihaa, turhautumista, myötätuntoa – joilla ohjataan vastaanottajaa haluttuun suuntaan. Syvimmillään tunteisiin vetoava mediavaikuttaminen on manipulointia.

Country
Recycle, Reuse, Reduce
Plastic Too Valuable: Please Buy Less
#BigLie
Lies in the Media
Mental Illness
Stop the Stigma; Support Mental Health Awareness
This picture is of a cigarette standing upright with the words on the side of it saying, "how long can you live". On the other side of the cigarette are numbers increasing by 10 going up the cigarette.
How Long Can You Live?
This picture is imitating the Wizard of Oz movie, Dorthy, Lion, Scarecrow, and Tin Man are all standing there staring at the screen where Biden is telling them not to pay attention to the man behind the curtain. The curtain is opened by a dog and you can see Obama standing there pulling levers.
Wizard of Obama
Shows two men that appear as the devil talking about how Republicans have all sold their soul.
Devilish Views
Father and his daughter talking about COVID-19 increasing again and the daughter asks questions to see if her dad did anything to stop the spread and finds out that he has done nothing.
Why It Spreads
This picture shows a scientist presenting a poster that says, "what doesn't kill you mutates and tries again". There is a nervous woman who is looking outside of the window at a crowd of people who have trump signs.
Covid Catastrophe
Donald Trump ripping documents into pieces with pieces spelling out the word "evidence" above his head.
Evidence
This is a picture of a billboard, on the billboard words write out "We Support: BLM" under these words is a picture of actor Samuel L. Jackson in a police officer uniform. Under the picture, words write out "Blue Lives Matter"
We Support: BLM Blue Lives Matter
Man wearing a button with the word Vax crossed out exclaims "I reject vaccines out of the love for my children". Standing to the right of the man are 3 chidlren with virus faces, the first virus face reads measles, the second mumps, and the third rubella.
I Reject Vaccines Out of the Love for my Children
Woman holding sign saying "I reject abortion extremism" to the right of her a message reads "Only 7% of millennials support abortion extremism made legal in New York State. Join us at Stuentsforlife.org #prolifegen"
I Reject Abortion Extremism
Another vintage world war one poster used to promote those who are sick to quarantine to keep those nine essential workers healthy to do their job
Quarantine in time save nine
Uncle Sam's boot crushing the image of a graph that represents the curve that Covid-19 cases have causes.
Help Uncle Sam Flatten The Curve!
Image represents a modern take on older war propaganda posters. The image shows three frontline workers during the pandemic, with the text "For YOU! For THEM! For US! Stay Inside, Victory Begins at Home
Stay Inside
Image represents an angry mother with the text "Don't mask my kids!" on her shirt, with her two children next to her sniffling and coughing.
Freedom

Pagination

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©2025 Media Education Lab

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  • OHJEET TIEDOSTOJEN JAKAMISELLE
  • TIETOA HANKKEESTA
  • TIETOSUOJAKÄYTÄNTÖ

The Mind Over Media platform enables users to share examples of contemporary propaganda for educational purposes using crowdsourcing. Anyone can upload an example of propaganda and comment on it, considering its potential impact on public opinion. The translations and adaptations of this platform have been co-financed by European Commission Directorate-General for Communications Networks, Content and Technology as part of the Pilot Project – Media Literacy For All Grant agreement no LC-00644630